Pay Per Click
Since AdWords first launched in 2000, we’ve built and managed Pay-Per-Click (PPC) campaigns for clients of all shapes and sizes across key search engines and platforms. These include Google Ads, Waze, YouTube and Bing Ads. As a Google and Microsoft Ads Certified PPC agency, our focus is on driving the maximum number of conversions at the minimal Cost Per Click (CPC), to ensure you’re receiving the best return on your investment.
Certified PPC Agency…
We’re on a first-name basis with Google. Of course we’re Google Partners, but our entire team is also Google Certified. We adopt Google approved PPC methods to ensure we get the most out of your search campaigns. With a proven track record of achieving unparalleled results for global brands across multiple sectors, including events, travel and tourism, charity and logistics, there hasn’t yet been a challenge we haven’t cracked.
Our approach to Search allows us to look beyond CTRs and CPCs so that we can understand the results that are most relevant to your business. And then we use our decades of experience and understanding of data to drive clicks and conversions.
But paid media is more than just Google Ads. Our team constantly analyses the latest trends and platforms for magnifying your brand. As a result, we’re also Waze, YouTube and Bing Certified which enables us to cast a wider net to find your audience.
ROI achieved for one of our Icelandic tourism clients
Cost Per Click achieved for one of our events clients on Spotify
Increase in converted clicks for an ecommerce client on Google Ads
Testing & Monitoring
In order to achieve sustainable growth, it is prudent to be constantly looking for ways to improve and optimise your campaign. By regularly reviewing your landing pages, conversions and keywords that do not appear to be performing, we continually improve your ads to ensure that your budget is being spent wisely and is generating a strong ROI.
“It has been proven, over and over again, that with the knowledge of MCM Net team, it is easily possible to increase the return on investment on services such as Google Ads and social media.” Kristinn, Reykjavík Rent a Car