Paid Social Media

Social advertising is an exceptional, data driven, highly targeted and hugely cost-effective way of getting your products and services in front of new customers – guaranteed! We’ve seen significant cost saving vs Google Ads and are constantly experimenting with new platforms and data sub sets, making sure we find your prospects and deliver exactly what they maybe didn’t know they were looking for!

How we do it…

Paid social media is about engagement and results. But how do you engage with the right audience to garner those results?

The answer is a perfect balance between analysing data and human behaviour. We look at stats from the leading social media advertising platforms, produce carefully curated creative and take time to learn the language that will motivate your audience. Then we deliver an ad to them that is so enticing that they simply don’t have a choice. They have to click.

Our team is experienced with all traditional social media advertising platforms, and we’re constantly testing different platforms, like TikTok and Pinterest, to identify the best avenues for you. All that’s left to do is craft a bespoke campaign that delivers value for your audience, and generates results for your brand.

Get In Contact

106%

Increase in bookings

£0.01

Cost per impression achieved on Spotify

66%

Increase in registrations for a mass participation event

We will…

Help you select the most appropriate social channel based on your campaign objectives.
Create enticing, high-quality ads, and place them in front of your audience using the various advanced targeting options available.
Find and build new audiences using the demographics of your existing customers.
Rigorously test to ensure that the ads you’re spending money on are performing as well as they possibly can.
Track the user journey and feedback on the performance of your campaign.

Hand holding a phone showing social media icons

“I was limited on time and resources in the lead up to my event, so it was reassuring to put the social campaigns in the hands of a team who completely know what they’re doing.” Chloe Modaberi, Centaur Media

A few of our recent case studies

Festival of Marketing

As the largest global event dedicated to brand marketers, Festival of Marketing reflects the very nature of the industry – seamlessly blending inspiration and practical application. Find out more about how we produced a campaign to drive an increase in ticket sales.

Mini MBA

The Marketing Week Mini MBA in Marketing is a CPD accredited, MBA level course. Covering the same content and theories as the marketing core class taught on MBA programmes at the top business schools, but in just 12 lessons. Find out how MCM Net increased registrations for the course.

Marketing Week Masters

Marketing Week Masters, one of the UK’s best-known celebrations of true mastery in marketing, approached MCM Net in May 2018 with a brief to generate a last-minute uplift in nominations for the awards. Find out what we achieved here.

Alcohol Change

Dry January is a public health campaign that encourages people to give up alcohol for the first month of the year. It is run by the charity Alcohol Change UK. Find out how MCM Net increased sign ups by 88%

Heart of Kent Hospice

The Maidstone Road Run is an annual fundraising event hosted by Heart of Kent Hospice. Having worked with MCM Net on several smaller projects, Heart of Kent were keen to test the impact of a higher investment in digital as a tool for driving awareness, traffic, and conversions. Find out how we increased registrations by 66%

Tree of Hope

Tree of Hope have been a client of ours for a many years. We manage their needs on a campaign basis and incorporate a variety of our services to achieve fantastic results. Read about a recent campaign here.