How will your business capitalise on the World Cup 2010?
Sporting events are a gift for marketers. As dedicated football/soccer fans the world over gear up for 2010 FIFA World Cup in South Africa, the demand for related online or mobile content will reach fever pitch – and with a strong sporting heritage which encompasses clients like
Chelsea FC, the
Welsh Rugby Union, the
Ladies European Golf Tour, the NBA giant the Boston Celtics and dozens of the NFL teams including the Baltimore Ravens, the Carolina Panthers and the San Francisco 49ers who better to turn to for your digital and mobile needs than MCM Net?
Playing the beautiful game...
A great online game backed up by one of our targeted seeding campaigns will help you capitalise on the World Cup, driving traffic, sales and data-capture as well as achieving significant brand exposure.
There are mammoth opportunities for brands to use iPhone apps during and in the run up to the FIFA World Cup.
Forecasters are already predicting that mobile usage will increase by up to 25% during the World Cup (
www.comscore.com). We think that’s a stat that no brand or marketing manager can ignore if they’re eager to exploit the opportunities that such a sporting event presents.
Perhaps you could target the UK’s commuting audience with an addictive and fun football iPhone game – reaching these tech savvy fans while they wait for a train, bus etc?
Alternatively you may want to provide your audience with an app that provides quality content around the event – fixture lists, ‘how to get there’ guides, programmes.
Get in contact today.....let’s get the ball rolling!
P.S: Calling all agencies... if you think our services could be of interest to your clients then get in touch. We love coming up with great ideas backed up with storyboards that you can present during pitches and discussions!