MCM Net Launch New Website for HR Most Influential
MCM Net has launched a new website for the former Haymarket HR magazine.
Having established a long standing relationship with HR Magazine Editor and Publisher, Siân Harrington, MCM Net was commissioned to build the 2011 HR Most Influential website; a site celebrating the definitive figures within the Human Resources sector.
With previous sites created for the campaign being largely static and produced for the short-term, MCM Net was briefed earlier this year to deliver a bespoke content managed site that would prolong interest in the event throughout the year, whilst changing perceptions of the HR sector.
Consequently, the site features a randomised dynamically updated banner image showcasing the faces of those working and influencing in the field of people strategy. The banner image is powered by the existing profile images and automatically updates when new entries are added, retaining a fresh image each time the page is reloaded.
Further features include the ‘HR Top’ result tables, which can be uploaded and modified via the CMS; an archive page drawing together previous Most Influential campaign winners and multiple pages including ‘people updates’ and ‘research’, intended to provide users with updates on developments within the Most Influential network, further adding longevity to the campaign.
HR Magazine Editor and Publisher, Siân Harrington said;
“We asked MCM to develop a website for our most prestigious brand – HR Most Influential. The brief was to focus it around people – HR Most Influential is a ranking of the top people in the field of people strategy. MCM Net came up with a creative but business-like design that has really helped take the brand to new levels. The CMS is excellent and very intuitive, which was what was required as we needed to make changes right up to the 11th hour, and MCM Net was quick to respond to any enquiries. We are very pleased with the result.“